DAD'S CAR
Lotto Brand
To reignite the Lotto Dream for Aussies, we asked players ‘what would you do if you won?’. One answer on social media caught our attention. So we made it happen.
The integrated campaign featured across TV, Outdoor, Social, Radio, Digital and Point of Sale.
Awarded Silver at Brisbane Advertising & Design Awards
Art Director: Andrew Leftley
Agency: Y&R