THE REAL CONVERSATIONS OF GRINDR

HIV Foundation Queensland

Dating apps like grindr are a breeding ground for anonymous HIV discrimination. To stop the stigma, we started a new conversation at Queensland’s largest queer festival, MELT. Seven different conversations read aloud by hundreds of unsuspecting festival-goers.

Results: We can’t take all the credit, but more Australian men are getting tested and treated than ever before.
The conversation went global, featuring in Refinery29, HuffPost, Mashable, PedestrianTV and was even translated to Dutch.

Awarded Finalist at Brisbane Advertising & Design Awards

Art Director: Andrew Leftley
Agency: Y&R

**LANGUAGE WARNING**